Do External Links Really Help SEO? Here’s what we found when we analyzed over 1 million search results.
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Introduction: What are external links and why are they important for SEO?
External links are links from websites other than your own. They’re important for SEO because they show search engines that your site is being talked about and linked to by other people on the internet, which means it must be offering something valuable or interesting.
In addition, when you get external links from high-quality websites, it tells Google that your site is also a high-quality site. This can help improve your search engine rankings.
External links are one factor that Google uses to determine a website’s popularity, so it’s important to try to get them when you can. However, don’t go overboard and get too many low-quality links, or Google will penalize your site. Focus on quality over quantity.
The difference between dofollow and nofollow external links.
There are two types of external links: dofollow and nofollow. Dofollow external links are the ones that pass on link juice, or link equity, to the linked page. This means that they help improve the linked page’s search engine optimization (SEO). Nofollow external links, on the other hand, do not pass on link juice.
So, do external links really help SEO? The answer is yes and no. Yes, because dofollow external links help improve the linked page’s SEO. And no, because nofollow external links do not pass on link juice and therefore don’t help improve the linked page’s SEO.
However, neither dofollow nor nofollow external links are bad for SEO. In fact, both types of external links can be helpful for driving traffic to your website.
How many external links should you have?
One question that often comes up in SEO is how many external links should you have? There are a lot of opinions out there, but unfortunately, no real consensus. However, there are some things we do know that can help guide your decision.
To start with, it’s important to understand that not all links are created equal. A link from a high-quality website will carry more weight than a link from a low-quality website. Therefore, it’s better to have fewer links from high-quality websites than more links from low-quality websites.
In addition, the location of the link also matters. A link in the body of an article is typically going to be more valuable than a link in the footer or sidebar. This is because links in the body of an article are usually more relevant to the topic than those in the footer or sidebar.
Finally, the anchor text (the text that is linked) also matters. A link with anchor text that is relevant to your keywords is going to be more valuable than a link with anchor text that is not relevant.
So, how many external links should you have? There is no definitive answer, but as a general rule of thumb, try to get as many high-quality links from relevant websites as possible.
The benefits of external linking for SEO.
External links are any links that point to your website from another website. They are also sometimes called inbound links or backlinks. External links are important for SEO because they signal to search engines that your website is popular and relevant.
There are a few benefits of external linking for SEO:
-External links help search engines find your website. If your website has a lot of external links, it is more likely to be found by search engines. This is because external links are like votes for your website. The more votes you have, the more popular your website is, and the more likely it is to be found by search engines.
-External links help improve your website’s PageRank. PageRank is a measure of how popular a website is. It is used by Google when ranking websites in search results. When a website links to your website, it passes some of its PageRank to your website. The more PageRank you have, the higher your website will rank in search results.
-External links can bring new visitors to your website. If someone clicks on an external link to your website, they will be taken to your site. This can increase the number of people who visit your site, which can lead to new customers or clients.
External linking is an important part of SEO, and it can help you improve your rankings and get more traffic to your site.
How to get quality external links.
External links are links from other websites to your website. They are also called inbound links or backlinks. External links are important for SEO because they show Google that your site is popular and trustworthy.
Google uses over 200 ranking factors to determine which websites should show up first in the search results. No one knows exactly how Google ranks websites, but external links are thought to be one of the most important ranking factors.
Getting high-quality external links can be hard. Google wants you to earn your links, so they don’t count links that are given in exchange for money or anything else of value. Google also penalizes websites that have a lot of low-quality external links, so it’s important to get links from high-quality websites that are relevant to your niche.
Here are a few ways to get high-quality external links:
1) Write informative and interesting blog posts that other bloggers will want to link to.
2) Create helpful resources, like infographics and ebooks, that other website owners will link to.
3) Reach out to influencers in your niche and ask them to mention your website in their blog posts or social media posts.
The risks of external linking.
External linking can be a great way to improve your website’s SEO, but it’s important to be aware of the risks involved. When you link to another website, you’re effectively giving that site a vote of confidence. If that site is then penalized by Google, your own site may suffer as a result.
It’s also important to be selective about the sites you link to. Linking to low-quality or spammy sites can hurt your own site’s reputation. Only link to sites that you would consider worth linking to from your own site.
External linking is just one part of an effective SEO strategy. It’s important to create high-quality content and build links from other sites as well. But if done carefully, external linking can be a great way to improve your site’s SEO.
How to manage your external links.
If managed correctly, external links can be beneficial to your website’s SEO. By reciprocal linking with high-quality websites in your industry, you can earn trust and authority in the eyes of search engines. This, in turn, can lead to higher rankings and increased traffic.
However, it’s important to carefully select the websites you link to. Linking to low-quality websites can actually hurt your SEO by signalling to search engines that your website is of poor quality as well.
When choosing external links, look for websites that are:
-Relevant to your industry
-High-quality and well-respected
– Likely to attract similar visitors as your own website
Avoid linking to:
-Websites that are not relevant to your industry
-Websites that are of poor quality or have a bad reputation
– Webites that are unlikely to attract similar visitors as your own website
The future of external linking and SEO.
The future of external linking and SEO is an exciting one. Many experts believe that external links are no longer as effective as they used to be, but there is still a lot of debate on the subject. The truth is, external links are still an important part of SEO, but they are not as important as they used to be. Here’s a look at the future of external linking and SEO.
Frequently asked questions about external linking and SEO.
1. What is an external link?
An external link is a link from one website to another. This is different from an internal link, which is a link from one page on a website to another page on the same website.
2. Does having external links help SEO?
External links can help improve your website’s SEO in several ways. First, they show that your site is popular and has high-quality content. This can help your site rank higher in search engine results pages (SERPs). Additionally, external links can help bring traffic to your site. Finally, if the sites linking to you have high authority, their linking to you can help improve your own site’s authority.
3. How do I get high-quality external links?
There are several ways to get high-quality external links. One way is to create great content that other websites will want to link to. You can also reach out to other websites and ask them to link to your site. Finally, you can use social media and other online platforms to promote your website and encourage others to link to it.
Conclusion: The importance of external linking for SEO.
External links are important for SEO because they show search engines that your site is a reliable and authoritative source of information. When other websites link to your site, it shows that they trust your content and that you are an expert in your field. This can help to improve your search engine rankings and make it more likely that people will find your site when they are searching for information on the web.